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These include: over the past 28 days Most Popular Content/Top Performing Content (By pageviews) Search Console Insights most popular content Traffic Channels Search Console Insights traffic channels How visitors found your site (most searched queries and trending queries) Search Console Insights search queries Social Media Traffic Search Console Insights social media traffic More Helpful Data Here are some of the data included in Search Console Insights that I consider more helpful and unique than the ones mentioned above: New Content – Google is in charge of crawling, indexing, and displaying our newly published content while we, content creators and webmasters, usually just wait for our new content to be displayed in the SERPs.
The problem with this is that there’s no definite timeline on when our content will be ranked and shown in the SERPs, through this part of Search Console Insights, we’ll be able to see which pages or content are already indexed and displayed by Google: Search CY Lists Console Insights new indexed content Referring Links – Building links isn’t a necessity for some content creators since their primary focus would be creating content that their audiences would consume. But knowing the growth of links that point to your content is helpful information that helps you determine which kinds of topics or content are preferred by other webmasters, and consequently by their readers as well. Search Console Insights referring links How Will This Help SEO? This was already announced in August of last year. Much like what I said when this was announced, this will be a cool new feature that will help us webmasters and content creators understand what our audiences want to see.

Having a single hub where you can automatically see the valuable data that you need to understand the relationship between your content and your audience is a massive time-saver that enables us to focus on more important things. One important thing to remember when you’re setting up your website’s Search Console Insights is to connect your Search Console Account to your Google Analytics property since this will enable you to view more valuable and granular data. Search Console Insights, in its essence, is a tool to view important data that’s already available on separate platforms (Google Analytics and Google Search Console), its ease of use and convenience are already massive assistance to us webmasters.
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